#1 Quality Content – No miss spellings, no bad grammar

#2 Easily Outsourced

#3 Well Written

#4 Topic many people are interested in / Timeless & Evergreen

#5 Graphics are pretty bad

sxc.hu
search.creativecommons.org
rgbstock.com
morguefile.com
Kozzi Images – very inexpensive royalty free images (none free for commercial use)

Blog post on the benefits of using graphics:http://bookpublishingriches.com/kindle-royalty-free-images

#6 Personable / relatable

#7 Quick Read – You can consume the information quickly

#8 Marketed Well – You need to link up with the right people – that might mean someone in your niche – someone who you can cross promote!!

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